Carnival Cruise Line is promoting a new safety video featuring Shaquille O’Neal.
Cast as the cruise line’s Chief Fun Officer (CFO), O’Neal brings an entertaining approach to the serious matter of cruise ship safety. His presence connects the dots between other ‘team members’ who provide important safety information for potential cruise guests.
While cruises provide a great deal of fun an enjoyment, they can also be hazardous. Millions of passengers cruise each year, and unfortunately, many are involved in accidents while on the cruise ship or on excursions. It is advised that passengers follow all safety rules to avoid possible danger.
Carnival has tried to communicate about safety issues with a lighter tone.